Koch Middle, video game distributor, many of them related to the world of manganime, changes its name to PLAION. This name change is accompanied, in addition to a complete renewal of the brand as indicated.
“Over the last 28 years we have built an incredibly strong business, partnering with many of the biggest names in the industry. Since we joined the Embracer Group in 2018, growth has accelerated and we have diversified more and more. To reflect the evolving nature of our business in terms of not only content, but also geography, as we continue to expand around the world, we have chosen our new name to better portray who we are and the journey we are on.”
“Our new name offers us the opportunity to build on our rich history as a publishing partner and our extraordinary, ever-growing network of world-class creative and development studios, to continue to deliver world-class service to our partners, to stand out our ambition as a global player within the entertainment industry, but also to reinvent ourselves. Our vision is to enable and inspire our teams and partners around the world, unleashing their full potential.” Klemens Kundratitz.